Privacy Notice

Last Updated: March 13, 2026

At Jadeyogamat, we recognize that the protection of your privacy is fundamental to maintaining a relationship of trust. This Privacy Policy delineates our protocols regarding the collection, utilization, safeguarding, and disclosure of your Personally Identifiable Information (PII) during your interaction with our digital storefront.

1. Taxonomy of Information Collected

Jadeyogamat procures specific data sets necessary to facilitate an optimized commercial experience within the yoga and fitness sector.

  • Voluntary Disclosures: When executing a transaction or registering an account, we collect primary identifiers including full name, electronic mail address, telephonic coordinates, and precise billing/shipping locations.

  • Transactional Data: While payment processing is handled via secure third-party gateways, we retain records of purchase history pertaining to our Yoga Basics, Training Tools, and Health Gear collections to assist in future support.

  • Automated Behavioral Data: Our infrastructure utilizes cookies and similar tracking technologies to aggregate technical metadata, such as Internet Protocol (IP) addresses, browser specifications, device identifiers, and clickstream patterns.

2. Strategic Utilization of Data

Jadeyogamat utilizes your personal information for the following operational purposes:

  • Contractual Fulfillment: To process financial transactions, manage logistics with our carrier partners, and provide real-time status updates.

  • Platform Optimization: To analyze user behavior and refine our curated selection of high-performance fitness equipment.

  • Communication Management: To transmit essential service notifications and, only upon express consent, marketing communications regarding new product launches.

  • Fraud Mitigation: To monitor for suspicious activity and maintain the integrity of our secure checkout environment.

3. Data Fortification & Technical Security

Jadeyogamat implements rigorous technical and administrative safeguards:

  • Advanced Encryption: We utilize Secure Socket Layer (SSL) and Transport Layer Security (TLS) protocols to encrypt sensitive data during transmission.

  • Access Control: Access to PII is strictly limited to authorized personnel who are contractually bound by confidentiality obligations.

  • Non-Retention of Financial Data: Jadeyogamat does not store raw credit or debit card data on its proprietary servers; all financial sensitive data is managed by PCI-compliant third-party processors.

4. Controlled Third-Party Disclosures

We do not engage in the sale or unauthorized trade of your PII. Data is shared exclusively with vetted service providers essential for conducting our business and optimizing our digital operations.

Advertising & Analytical Partners: To deliver a personalized shopping experience and measure ad performance, we collaborate with third-party platforms that utilize tracking technologies. You may review their respective privacy practices via the links below:

5. Detailed Cookie Governance

Our website utilizes cookies to achieve the following:

  • Functional Necessity: Maintaining session state, shopping cart persistence, and secure login.

  • Analytical Insights: Measuring site traffic and identifying navigational bottlenecks.

  • Marketing Precision: Collaborating with partners like AppLovin to serve relevant advertising based on your interests. Users may manage or disable cookies via their individual browser configurations, though this may impact certain site functionalities.

6. Protection of Minors (COPPA Compliance)

Jadeyogamat is a general audience platform and does not direct its marketing or products toward individuals under the age of 18.

  • In strict accordance with the Children’s Online Privacy Protection Act (COPPA), we do not knowingly collect information from children under the age of 13.

  • Should we identify the accidental collection of data from a minor, such data will be purged from our databases immediately.

7. California Online Privacy Protection Act (CalOPPA)

In compliance with CalOPPA, Jadeyogamat declares that:

  • Users may navigate our storefront anonymously.

  • A direct link to this Privacy Policy is permanently accessible in the footer of our homepage.

  • We honor "Do Not Track" (DNT) browser signals and will not engage in behavioral tracking when such signals are active.

8. GDPR Rights (EEA Residents)

If you reside within the European Economic Area (EEA), you possess enhanced rights under the General Data Protection Regulation (GDPR):

  • Right of Access & Rectification: You may request a copy of your data or corrections to inaccurate information.

  • Right to Erasure: You may request the deletion of your personal data under certain conditions.

  • Data Portability: You may request that we transfer your data to another service provider. To exercise these rights, please contact our Data Protection Officer at support@Jadeyogamat.com.

9. CCPA/CPRA Statutory Rights (California Residents)

Pursuant to the California Consumer Privacy Act (CCPA) and its subsequent amendments:

  • Disclosure Rights: You have the right to know what specific categories of data are being collected and shared.

  • Opt-Out of Sharing: While Jadeyogamat does not "sell" data for monetary gain, the sharing of identifiers with partners like AppLovin for targeted advertising may be categorized as a "sale" or "share" under California law. You may opt-out of such activities by contacting us directly.

10. Data Breach Response Protocols

In the event of a suspected or confirmed data breach, Jadeyogamat adheres to the Fair Information Practices:

  • We will notify impacted users via electronic mail within 7 business days.

  • A public notification will be prominently displayed on our website within 7 business days to ensure transparency.

11. CAN-SPAM Act Adherence

To ensure transparent communication, Jadeyogamat complies with the CAN-SPAM Act by:

  • Avoiding the use of deceptive or misleading subject lines.

  • Identifying marketing messages as advertisements where appropriate.

  • Including a functional "Unsubscribe" link in all promotional correspondence and honoring such requests within 10 business days.

12. Corporate Contact & Accountability

For comprehensive inquiries regarding our privacy protocols or to exercise your statutory data rights, please contact our compliance team:

  • Brand Name: Jadeyogamat

  • Legal Entity: HONG KONG TANA LIMITED

  • Official Address: Unit 60, 3/F, Yau Lee Center, No. 45 Hoi Yuen Road, Kwun Tong, KL, Hong Kong

  • Electronic Mail: support@Jadeyogamat.com

  • Official Phone: +1 (213) 928-7703